Suggested introduction for cut one:
A couple of years ago, West Texas cotton producer Jerry Brightbill was searching for a way to control farm input costs. By using remote sensing and infrared images on the farm, he learned that he could adjust inputs to maximize yields.
Suggested introduction for cut two:
Additionally, deep soil samples have provided Brightbill Farms a wealth of knowledge about nitrogen levels.
Suggested introduction for cut three:
Precision ag management can be overwhelming. Brighbill thinks consultants, not producers, should interpret results and make application decisions.